There were question marks over whether Travis Kelce would play, and whether Taylor Swift would watch. In the end, both descended on Arrowhead Thursday night for the next chapter of the story that has taken over America.
Forget the Chiefs, this team is now known by some as the Kansas City Swifts… and the impact of the pop superstar could even win them the Super Bowl.
There are concerns among die-hard fans that all this talk of Kelce’s love life off the field might affect how he plays on it, but this week it was the opposite: he was the star of the show.
Against the Broncos, he put up 124 yards and had nine receptions, by far the most of any Chiefs player. And all while his new girl watched on next to his mom in the VIP boxes inside the stadium.
It is hard to underestimate the increase in motivation when you’re trying to impress Taylor Swift and show what you can do.
Taylor Swift descended on Arrowhead once again Thursday night to watch the Chiefs
The pop sensation cheered on tight end boyfriend Travis Kelce for a third time this season
The Grammy Award winner’s presence has had a major impact on the Chiefs and the NFL
This is a story that has occupied headlines on front and back pages, and seen telecasts dominated by cuts to Taylor and her pals in the stands – much to the annoyance of some.
‘Hey NFL, we won’t watch Kansas City Chiefs games if you keep showing us Taylor Swift,’ one wrote. ‘We purchased football only.’
Not that the league will be overly concerned. For every football fan one of their networks loses, you can bet they gain two more Swifties… and until the love between the pair fizzles out, that isn’t changing any time soon.
Here’s the thing… this is gold-dust for the league, and gold-dust for the Chiefs. It’s not every week that the most famous person on the planet takes an interest in your sport, or your team, so you have to make the most of it.
She could, in fact, create a buzz that takes Kansas City all the way to the Super Bowl in Las Vegas at the start of next year, as they look to raise the Vince Lombardi for the third time in five years.
Swift and Kelce were spotted for the first time together last month in Kansas City
The You Belong With Me hitmaker has been spotted getting friendly with Kelce’s mom, Donna
Don’t get me wrong – if Patrick Mahomes does lead his team to Super Bowl LVIII glory on February 11, we’re not suggesting Tay-Tay should have her name up in lights.
There’s a very real chance that the Chiefs will go all the way, and will have done minus Taylor, but any talk of her hindering the team is a nonsense.
Jersey sales are up, TV viewing figures are up, and now not only are people talking about the Chiefs on NFL Twitter, but Swiftie Twitter is awash with it too.
Travis’ performances have not taken a downtown with her there – he is still the main man in the Chiefs’ offense. In fact, his average yards-per-carry dropped when she was a no-show in Minnesota last weekend.
He averaged 9.9 yards-per-carry in her first game against the Bears, 10.0 with her watching on in New York and then 13.8 against the Broncos. It’s actually increasing week-on-week. Minnesota, I hear you ask? A mere 6.7.
Kelce and Kansas City quarterback Patrick Mahomes (R) celebrate winning Super Bowl LVII
Taylor Swift arrives at Arrowhead Stadium to watch Travis Kelce and the Chiefs
Fans waited near the players entrance for a glimpse of Kelce – or even Swift – on Thursday
When DailyMail.com landed in Kansas City on Thursday lunchtime, Taylor Swift blared out of the airport speakers. When we departed on Sunday, it was the same.
This is America’s version of England’s Posh and Becks, the relationship that transcends sport and is an era-defining (or should that be Eras-defining?) moment.
We’ll look back in years to come and ask: Do you remember when Taylor Swift won the Super Bowl for the Chiefs?
The real question is: Are you… Ready For It?
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