Netflix will scrap its basic plan in Australia in a major blow to subscribers.
The streaming giant will scrap its plan in a number of countries, including Australia, from next week.
The basic plan costs $10.99 a month and is the cheapest option for subscribers – but the low price tag comes at the cost of ads interrupting the shows.
Netflix will scrap its basic plan in Australia in a major blow to subscribers
The streaming service said the change will take affect in Austria front Monday October 23.
The move comes as the company looks to grow it’s revenue from advertising by locking customers onto streaming plans with ads.
The company said in a statement announcing it’s financial results that the change to boost revenue by including ads on it’s subscription options was crucial to it’s operations.
The platform’s ‘Basic with ads’ plan was only introduced in Australia in November 2022 after it was first launched in Canada and Mexico on November 1.
Source: | This article originally belongs to Dailymail.co.uk
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